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Hi! I'm Nicole

About Me

I'm Nicole Brennan, Senior AI Product Manager & Designer and a Board-Certified Cognitive Specialist, with two decades of experience designing systems that serve real people and actually work.

At Harvard's Berkman Klein Center, I lead product design for NextSpace, an AI-facilitated event platform, and I originated the Personality Lab, a framework for building and evaluating AI personas with intentional, measurable behavioral consistency. I serve as the design authority on human-AI interaction: how AI systems disclose their own behavior, how user agency gets preserved, and how cognitive accessibility gets built into a system structurally rather than bolted on afterward. I've also led product design for Keyring, a decentralized digital identity platform, and I support Harvard's Accessibility Office by converting accessibility guidance into instructional training for staff.

Before Harvard, I built products used by millions: a full redesign of the federal government's digital front door (USA.gov), voter registration workflows on Vote.gov, and personalized energy reports deployed across millions of households, alongside earlier work in fintech, education, and defense.

I don't just check boxes. I design for cognitive load, trust, and real-world complexity, because good design has to work for everyone, not just the default user. That's meant leading cross-functional teams, conducting research with assistive technology users, mentoring emerging designers and Harvard AI interns, and speaking at venues like CSUN and Harvard's Accessibility Summit on what AI-facilitated inclusion actually looks like in practice.

Outside of work, I explore the same ideas through photography and Buddhist philosophy: clarity, attention, and how people make sense of their experience.

Let's build something usable, honest, and worth someone's time.

Technical Skills

AI persona design, Figma, Adobe XD, Illustrator, InDesign, Photoshop, USWDS, HTML/CSS, Drupal, GA4, Crazy Egg, GitHub, JIRA, Claude Code, AI prompt engineering, data visualization, AWS, Cloud.gov, eye tracking tools, A/B testing platforms, Mural, multilingual support, mobile app design (iOS/Android), accessibility (WCAG 2.1, Section 508, ADA Title II, cognitive/inclusive design), decentralized identity, digital credentials, Notion, brand identity systems, design systems, deliberative platform design

Core Competencies

UX research & data analysis, brand strategy & visual identity, behavior-driven product strategy, accessibility & inclusive design, AI & ethical design principles, agile collaboration (JIRA, GitHub), scalable design systems (USWDS), wireframing and  prototyping (Figma, Adobe XD), cross-functional leadership, mentorship & training, experience design and research (XDR)

Education

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Cornell University

Project Management Certification

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IBCCES

Board Certified Cognitive Specialist

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Nielsen Norman Group

UX Management and UI Certified

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Partnership for Public Service

Foundations in Public Service Leadership

Things people ask me on applications

Describe your approach to designing user experiences for complex products.

My approach to designing user experiences for complex products is grounded in clarity, empathy, and systems thinking. I start by deeply understanding the user’s context—what they’re trying to accomplish, where they’re struggling, and what matters most to them. For complex products, this often involves working closely with researchers, engineers, and domain experts to untangle dense information, regulatory requirements, or technical constraints. 


From there, I map out user journeys, identify key interaction points, and simplify flows without losing nuance. I think in systems—how patterns scale, how edge cases impact accessibility, and how the experience stays coherent across touchpoints. I'm especially attuned to cognitive load and accessibility, and I use those principles to inform interaction and content design from the ground up.

I stay close to data—both qualitative and quantitative—to validate assumptions and refine the experience. And I collaborate cross-functionally throughout the process to make sure the solution is technically feasible, strategically aligned, and genuinely useful to the end user.

Ultimately, my goal is to bring humanity into complexity—to make powerful tools feel approachable and intuitive, even for people who don’t consider themselves “tech-savvy.”

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